Xtreme Labs Inc.

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We share our thoughts on mobile, tech, design, culture, and more.

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How to Build a World-Leading Mobile Banking Strategy

An online lender has experienced growth rates exceeding a whopping 10,000% since inception. We are, of course, talking about Bitcoin. With technologies like Bitcoin, Square, and NFC technology emerging (to name a few), the world of financial services is changing faster than ever before. Our goal is to help our clients develop a world-leading strategy …

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How Being Agile Helped Mammals Get Past the Dinosaurs

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Mammals dominate life on earth today, active in almost every aspect of life and on every continent. But it wasn’t always that way. 230 million years ago in the Triassic period, mammals lived in the shadow of dinosaurs – large creatures that dominated the world. About 66 million years ago, an asteroid crashed into the …

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Wallet Wars 2013

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I recently attended Wallet Wars, the annual event to “produce the ultimate mobile wallet,” in New York City. The atmosphere was extremely exciting, as parties from all around the world that work in the payments industry congregated to share their thoughts on its future direction. Here are three insights that stood out at Wallet Wars: …

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Mobile Day 2013

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The details of mobile marketing can be tedious and repetitive. Mobile Day, hosted by the Canadian Marketing Association, aims to snap marketers out of their daily routine and remind them of the power and effect of mobile marketing. We sponsored and attended Mobile Day 2013, as well as presented. Our Senior Director of Strategic Alliances, …

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Why You’re Not Hiring Efficiently

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A guest post by Karim Gillani, Co-Founder of Deskribed There is no magic formula for hiring great people in an efficient way. There is a lot of trial and error, and different companies have tried to optimize their own processes over time. Some do a phone interview then follow-up with in-person sessions, some make the …

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Mcommerce Summit: State of Mobile Commerce 2013

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As event sponsors, our Retail group attended the third annual Mcommerce Summit: State of Mobile Commerce 2013 in New York on May 2nd. There, we had the opportunity to connect with many of the 220 attendees from some of the largest retailers in the U.S. The opening keynote came from David Shreni, Walmart’s Director of …

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Managing Mobile App Development to Drive Engagement

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Engaging your users through your mobile app is a critical factor in a successful mobile application. Too many apps fail because they do not truly engage their audience. An insightful article in CMSWiRE identifies five important areas for managing the mobile app development process to drive engagement: development, control, functionality/features, performance, and monetization. In Koo …

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How the Connected Classroom is Going to Improve Learning

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The advocates of mobile technology, and technology in general, have continuously tried to disrupt education. Companies like Khan Academy, Creative Live, News Corp, and even tech giant Samsung are using technology in an attempt to make education more available and engaging. Frequently, these attempts to disrupt education take a “Blended learning” approach, which is basically …

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Filling the App Gap: The Challenges of Moving Forward with Cost-Effective App Development

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James Quigley’s recent Wired article describes the difficulty companies are having in finding their way toward cost-effective app development. The majority plan to create employee-facing apps, but are not sure what approach to take. Quigley cites recent surveys that show that much of the activity is still on the drawing board. Though 66% of companies …

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Corporate App Stores Bring Many Benefits

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If you’re not deploying as many apps as you would like as fast as you would like, you might think about how things would be different if you had your own app store. Your corporate app store is stocked with apps that are offered, licensed, or maintained by the company. Such app stores give companies …

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